Streaming television distribution continues to expand as more networks make their programming available across connected TV platforms.
A recent example is Salem News Channel launching on Amazon Prime Video’s Live TV lineup. This move increases the network’s accessibility to viewers who consume television content through streaming platforms and highlights the continued evolution of television distribution.
Many businesses ask, “Where are television audiences watching today?”
The answer increasingly includes a combination of traditional broadcast networks, cable channels, and streaming platforms such as connected TV and FAST (Free Ad-Supported Streaming TV) environments.
As television viewing expands across these platforms, advertisers now have more opportunities to reach audiences beyond traditional linear television.
For companies exploring television advertising, understanding how audiences move between broadcast, cable, and streaming platforms is becoming an important part of media strategy.
At Television Ad Group — America’s Media Buyers — we help businesses plan television advertising campaigns across national broadcast networks, cable channels, and streaming platforms while securing efficient media placements through strategic media buying.
Read the full article:
https://www.insideradio.com/free/salem-news-channel-added-to-amazon-prime-video-s-live-tv-lineup/article_65f2bf95-98f3-403f-8be2-2c82cb05eb59.html
Businesses interested in television advertising opportunities or national media buying strategies can contact Television Ad Group for guidance on planning effective campaigns.
