Digital Out-of-Home Media

Digital inventory in educational venues provide direct access to students all over the country. Reach middle and high schoolers as well as university students while they head to class, hang out on campus, or have lunch with friends by activating screens in high-traffic locations, such as dining halls, student unions and school hallways.

Screen Locations Include:

● SCHOOLS: In cafeterias, along entrances, in the hallways
● COLLEGES & UNIVERSITIES: In dining halls, libraries, rec centers, student unions, fitness centers, on vending machines

Digital screens can be found in a variety of entertainment venues, such as bars, restaurants, movie theaters, sports centers and others — enabling brands to reach consumers in the places they spend leisure time, engaging them with incentivized messaging and often touch-screen interactivity.

Screen Locations Include:

● BARS: Behind the bar, interactive tablets on tables, digital music
stations on the walls
● CASUAL DINING: At the front of the venue, mounted on the walls, behind the counter or bar
● HOTELS: In-room guest tablets, hotel lobbies, hallways & elevators
● MOVIE THEATERS: At the front of the venue, lobby displays, on the big screen
● QSRs: On ATMs, at entrance, on or near drink stations
● RECREATIONAL LOCATIONS: In bowling alleys, community centers, music venues, arcades and other family activity centers
● SPORTS ENTERTAINMENT: In lobbies, alongside entertainment
activities, mounted around the venue

Digital out-of-home inventory resides in the lobbies and waiting rooms of government buildings, such as those run by the Department of Motor Vehicles. This digital signage unique in that it reaching just about every demographic, as consumers have to visit the DMV to get or maintain their license.

Screen Locations Include:

● DMVs: In lobbies and waiting rooms

Digital screens are located in gyms, beauty salons and barber shops – and are on display in common areas with high foot traffic or on/near individual stations. This media is highly visible among consumers focused on their health and wellness, while engaging in exercise or beauty services.

Screen Locations Include:

● GYMS: In lobbies, locker rooms, on workout machines
● SALONS: Near reception desk; on walls near individual stations

Digital signage can be found in the elevators and lobbies of premier office buildings throughout the country — reaching millions of modern professionals who are make key decisions for both business and consumer purchases.

Screen Locations Include:

● OFFICE BUILDINGS: In lobbies and elevators

Outdoor digital signage encompasses billboards, bus shelters and urban panels. Located along major roads or within urban environments, these screens attract high-density consumer exposure among both vehicular traffic as well as pedestrians.

Screen Locations Include:

● BILLBOARDS: Along expressways, major highways, city streets, tunnel entrances & service centers
● BUS SHELTERS: Attached or next to enclosures where passengers may wait for buses
● URBAN PANELS: Premier pedestrian sites, such as outdoor shopping centers, gourmet markets and transit centers

Point of care screens are located in health centers such as doctor’s offices and veterinary offices. Often mounted on the walls, these devices are highly visible while customers are sitting for +15 minutes prior to their appointment.

Screen Locations Include:

● DOCTOR’S OFFICES: In waiting rooms, alongside physical therapy equipment
● VETERINARY OFFICES: In waiting rooms

Digital screens can be found in retail locations, gas stations and pharmaceutical retailers. This inventory is crucial in reaching consumers at point-of-purchase locations while they are out shopping and in a purchasing mindset.

Screen Locations Include:

● CONVENIENCE STORES: At checkout counters & at the store entrances/exits
● GROCERY STORES: In the aisles, at check-out adjacent to registers
● GAS STATIONS: On top of pumps
● MALLS: In common areas, food courts, outdoor shopping plazas
● LIQUOR STORES: Within aisles, mounted directly to the shelves’ edges
● DISPENSARIES: Behind counters, mounted on walls
● PHARMACIES: Health kiosks, on top of newspaper stands, mounted on walls
● PARKING GARAGES: Free standing or mounted to the wall at entrances/exits

Digital screens can be found in buildings that contains different residential apartments.

Screen Locations Include:

● APARTMENT BUILDINGS

Transit digital screens are located in the heart of high-traffic transportation hubs, such as train stations and airports. Travelers are frequently in-view of these screens while they await their departure, seek directions, travel throughout the terminal, or collect baggage.

Screen Locations Include:

● AIRPORTS: In terminals and food courts, at baggage claims and alongside shops, restaurants and convenience stores
● TAXI & RIDESHARE TV: Inside taxis & rideshares
● TAXI & RIDESHARE TOPS: On top of taxis & rideshare vehicles
● TRAIN STATIONS: In waiting areas, alongside platform, in terminals
● SUBWAYS: Alongside platform, in stations